She is making her first foray into fashion and tonight Cheryl Cole made sure she generated a buzz at the launch party.
The Girls Aloud singer stepped out with huge hair in a larger-than-life beehive style to celebrate her collaboration with online fashion site Stylistpick.
Teaming the massive hair style which she held back with a gold headband, Cheryl had donned a scarlet satin dress with rouched and draping detail as well as cut-out panels, showing off her slim figure.
Cheryl had posted a snap of herself enjoying a cocktail to her Twitter page and commented: 'It's shoe time.. Haha ;-) '
On hand to support Cheryl was her fellow Girls Aloud bandmate Nicola Roberts who also attended the event and the girls posed together inside the bash.
The pair had enjoyed somewhat of a band reunion last night with Sarah Harding and Kimberley Walsh, but notably the group was minus Nadine Coyle.
The collection forms part of a wide collaboration between Cheryl and Stylistpick, which will see her choosing her favourite pieces from the online accessory retailer's monthly mainline collections and sharing style insights.
'We believe that the launch will have a huge fashion impact; establishing fashion's greatest influencer as a major force in fashion design and further democratising fashion.’
While Cheryl's look for the evening demands attention what fashion critics will make of her big barnet will be interesting given the criticism Cheryl endured after she stepped out with huge hair at the launch of the U.S. version of the X Factor in May.